The Hot Sheet Evolves
Submitted by Bill Threlfall
Chabot College
In the late 1980's I attended a Chabot College administrative
conference held at the Monterey Beach Resort. It was billed as an
opportunity to get away, gain perspective on issues, and collaborate
to solve problems in a fresh context. We had a great time while
making a bit of progress…
At
one conference session, I suggested a tactic to address a widely
recognized problem – that during that 1980's pre E-mail era, staff
mailboxes were simply stuffed with flyers, announcements, and
documents competing for the recipient's attention. Observing the
behavior of mailroom colleagues, I noted that most of these went
unread directly into the paper recycle bin. The text of many pages
was simply too dense to motivate a reader's effort. The tactic I
suggested to address this problem was to charge the Office of
Instruction to select the "cream" that rose to the top each week and
publish a must-read one-page sheet that highlighted what every
faculty and instructional staff member needed to know. Vicki Morrow
and others liked my suggestion, and this consensus led to its
implementation soon thereafter. I even suggested the name that was
adopted for the one-pager: "The Hot Sheet".
Over time, the Hot Sheet gained heft and girth,
soon running to multiple pages, adding graphic gewgaws, accepting
more and more submissions, and ultimately discouraging the quick
read that was originally intended. Today, the name remains, but the
document is now a multi-page color report with beautiful graphics
and photos which has evolved to serve an entirely different purpose
of recording and promoting the progress of the College. By way of
example, see the March, 2014 Hot Sheet
here.
Soon after this issue, the "Hot Sheet" moniker was dropped, and the
publication evolved into the monthly President's Report to
the Board of Trustees - a different concept for a different
audience.
Well
done, but what's hot this week?
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